Digital Marketing Project Coordinator

Job Summary

Key Responsibilities and Qualifications

Key responsibilities:

• Develop and execute integrated digital marketing campaigns aligned with business goals.
• Provide strategic guidance on digital channels, content formats, and audience engagement tactics.
• Manage and optimize paid media campaigns across platforms such as LinkedIn, Google, and social media channels.
• Monitor, analyze, and report campaign performance using digital analytics tools and KPIs.
• Collaborate with global stakeholders and cross-functional teams to drive campaign execution and continuous improvement.

Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• 4-5 years of experience in digital marketing, campaign management, marketing communications, or agency environments.
• Experience working in medium to large agencies, shared services organizations, marketing operations, or in-house creative and marketing service teams.
• Proven experience managing different types of projects, including digital campaigns, content marketing, social media initiatives, thought leadership programs, employer branding, and integrated marketing activities.
• Expertise with digital marketing platforms such as Google Analytics, LinkedIn Campaign Manager, social media management tools, and campaign analytics solutions.