Commercial Planning Analyst (CPG)

Overview

• Commercial Planning Analyst (CPG)

  Are you passionate about transforming data into business decisions? Join our team as a Commercial Planning Analyst (CPG) where you'll play a key role in driving category growth through demand forecasting, market analysis, assortment optimization, and strategic recommendations.

  Key Responsibilities

  • Support category planning activities, including demand forecasting, planogram development, and SKU optimization.
  • Analyze market and performance data from sources such as Nielsen, IRI, POS systems, and competitive intelligence platforms to identify trends and growth opportunities.
  • Generate actionable insights to improve product assortment, pricing strategies, and promotional effectiveness.
  • Partner closely with Sales, Marketing, Supply Chain, and Finance teams to ensure category strategies align with business objectives.
  • Monitor and report category performance through key metrics including sales, margin, market share, and profitability.
  • Develop recommendations to drive continuous improvement and sustainable category growth.

  Qualifications

  • Bachelor's degree in Business Administration, Marketing, Finance, Data Analytics, or a related field.
  • 3 to 5 years of experience in Category Management, Category Planning, Sales Operations, Commercial Analytics, Insights, or Finance within the Consumer Packaged Goods (CPG) industry.
  • Advanced English proficiency.
  • Experience working with market data and retail measurement tools such as Nielsen, IRI, and POS reporting.
  • Advanced Excel and strong analytical capabilities.

  What We're Looking For

  • Strong analytical and problem-solving skills.
  • Understanding of category management principles, consumer behavior, and market trends.
  • Attention to detail and a continuous improvement mindset.
  • Ability to collaborate effectively across multiple functions.
  • Strong communication skills and the ability to translate data into actionable business insights.
  • Adaptability, accountability, and a strong sense of urgency.

  Preferred Background

  Experience in:

  • Category Management
  • Category Planning
  • Commercial or Sales Analytics
  • Consumer Insights
  • Sales Operations
  • Revenue Growth Management (RGM)